Join Dan Aberhart for Season 6, Episode 2 of Growing the Future Podcast. Here we’ll be diving into agriculture and innovation with Craig Davidson, President of Taurus Agricultural Marketing Inc.
Craig Davidson has spent his career watching fertility programs built on conventional inputs hit the same wall: consistent inputs, inconsistent results. His work with Tarus is built on one observation: what the soil biology needs is often not on the standard recommendation.
This episode covers the gap most fertility plans ignore and what changes when you account for it.
What's Inside
- Why two fields with identical inputs produce different results and what the biology explains
- The specific input category most fertility programs underweight or exclude entirely
- How Tarus products address the soil biology gap that conventional programs miss
- What Craig Davidson looks for when he evaluates a fertility program that is not performing
- How to identify whether your current program is missing the biological component
Related Episodes
- Your Soil Type Is Costing You Yield -- Greg Patterson on the fertility variable the handbooks skip
- Before You Spray: 3 Things That Could Cost You Money This Season (May 2026) -- timing, inputs, and what the field actually needs
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