In this episode of the Growing the Future podcast, host Dan Aberhart is joined by Benny Fisher, the founder and visionary of the Big Fish Contracting Company. Benny shares his incredible journey from starting his roofing company to becoming a keynote speaker at the Convergence Conference 2025. He dives into his personal struggles, the impact of the EOS system on his business, and the tragic event that changed his perspective on life. Listen as Benny discusses the importance of separating oneself from their business, finding true identity, and the value of being a human being instead of just a human doing.
Benny Fisher runs a contracting company in Pittsburgh. He came to the Growing the Future audience through a keynote stage, but the thing worth listening for is quieter than that.
He had spent a year putting a proper operating system into his business when his younger brother died. The business kept running without him standing in it. He is direct about what that meant, and about the version of events where a business owner buries a brother and is back at work with the work face on the next morning.
What's Inside
- How a book sat on a pile for a year before he listened to it, and what clicked when he finally did
- What changed in six months of actually running a system rather than reading about one
- The space that system gave him when he needed it most, and what he thinks would have happened without it
- Untangling who you are from what your company is called, and why that is harder when your own name is over the door
- The question he puts to owners: if the business were gone tomorrow, who is left
- Why he thinks a tight grip on everything squeezes the life out of the things you are trying to protect
- Mental health, addiction and isolation in agriculture, and why self-worth tied to financial output is dangerous in a downturn
- What he decided to do with the story rather than keep it
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