Growing the Future

Wade Barnes: Battle of the Precision Ag Giants Part 2

Episode Summary

In Part 2 of Wade Barnes’ incredible journey, we explore how Farmer’s Edge went head-to-head with Monsanto, John Deere, and Nutrien, battling for control of farm data and precision agriculture. Wade shares how a single deal nearly destroyed the company, how VC giants like Kleiner Perkins got involved, and why farming tech became a battlefield for billion-dollar companies. This episode is a must-listen for anyone interested in agriculture, startups, and high-stakes business strategy. 🚀

Episode Notes

What happens when a small agtech company takes on the biggest names in agriculture?

In Part 2 of Wade Barnes' incredible journey, we dive into the high-stakes battle between Farmer’s Edge and industry giants like Monsanto, John Deere, and Nutrien. This isn't just a story about farming—it’s about corporate power, data wars, and the fight for the future of agriculture.

💡 In this episode, we cover:

• How Farmer’s Edge competed with billion-dollar corporations
• The deal with Nutrien that almost destroyed the company
• Why Monsanto was obsessed with farm data and precision ag
• How a single technology breakthrough changed everything
• The real reason venture capitalists and investors bet big on farming tech

📢 Tune in to hear the inside story from Wade Barnes on how he built, battled, and survived in an industry where the biggest players don’t like competition.

🎙️ Subscribe to Growing the Future Podcast for more deep dives into ag innovation, business, and entrepreneurship.

📲 Follow us for more content:
🔗 Website | Instagram | Twitter | LinkedIn

#AgTech #Farming #StartupWars #MonsantoVsFarmers #PrecisionAg #JohnDeere